Reels and Research – Science Communication on Social Media for Doctoral Researchers
6 November 2023 Course Type: Workshop Target Group: Doctoral researchers
Science communication is key to make scientific knowledge accessible, to start conversations, and to encourage collaboration between academia and society. This process is especially important for doctoral researchers, regarding the visibility and impact of their research as well as enabling social responsibility.
In this workshop you will learn the basics of science communication with a focus on social media, especially Instagram. You will be introduced to practical strategies that help you to formulate key messages and to present your research to a broad audience. You will apply these strategies to your own research topic and learn how to create your own content.
Following the workshop, you will have the opportunity to put your newly acquired skills into practice by taking over the Instagram channel "PhDiary" for a week. On this channel, doctoral researchers from all disciplines of the University of Konstanz share insights into their work and everyday life, while being supported by the PhDiary project team.